About US

ToDoolie is an online platform helping you busy people get through their to-do list. We do this by connecting them to a self-curated labor pool of local student helpers, ready to assist with everyday projects. We are creating a marketplace where transparency, community, and pride are the pillars of our brand.

We understand how students think because we are students. We also understand how to get stuff done because we are hustlers. We are attentive to detail and efficient.

Our services include but are not limited to:

  • Yard Work

  • Cleaning

  • Moving

  • Party/events

  • Errands

  • Painting


The Team

We are composed of three co-founders Sergio, Jose, and Armando. Our journey started because we wanted to find a better way to pay for school while maintaining a flexible schedule. We knew we were onto something when homeowners kept calling us to help with their household chores, so we opened it up to all students in Metro Detroit.


Sergio Rodriguez - Founder/Instigator

Sergio has a degree in Biomedical Physics and is currently finishing a masters in Biomedical Engineering. Sergio has over 7 years of experience in the casual labor industry and a clear understanding of where the market is headed. He paid his way through college and graduated debt free doing gigs.  Some of Sergio’s previous leadership experience includes being Founder and President of Timmy Global Health WSU , and President of the WSU Grappling Club. Sergio manages operations, acts as the main point of communication, and puts work into every facet of ToDoolie. 


Jose Romo-Puerta - Founder/Connector

Jose knows the in’s and out’s of employer/employee interactions as he has been a part of the gig economy since age 16. He ran the social media marketing campaign for Macomb Community College and attracted 700 followers within 3 weeks. He is currently pursuing his degree in business management at Wayne State University. His strengths lie with interpersonal skills, sales, field strategy, and customer discovery. Jose also manages the logistics of finances, invoicing, tax forms, and outgoing payments.


Armando R_round.png

Armando Arteaga - FOUNDER/Architect

Armando fell in love with programming after he took one course on CodeAcademy.com just to “try it out” and has never looked back ever since. His love for entrepreneurship and technology drives his motivation for success in anything he picks up. He served in the Army for 6 years and has taken every lesson he learned from the military and applies it to everyday business strategies. Currently, he attends Wayne State University pursuing a Bachelors in Computer Science. At ToDoolie, Armando works on programming in house and helps to manage day-to-day business operations.